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In an interview with AfroTech, Terrell and Brown described how they created Spill with the aim of “creating safety for diverse communities.” According to the app’s Apple Store description, Spill is trying to become “the de facto platform to discover and discuss culture worldwide.” Spill was launched in June 2022 by former Twitter employees Alphonzo “Phonz” Terrell and DeVaris Brown.

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Now, users can pay for their own domain (the free default domain is which allows them to verify their identity. One major difference is that, like Mastodon, Bluesky is decentralized, meaning future users will be able to create their own servers with their own content moderation rules. Bluesky’s design and functionality are very similar to Twitter. Once on it, you can use Bluesky on your browser, or via a desktop or smartphone app. When Dorsey made the announcement, he wrote that Twitter would be one of the social media networks that used the protocol.īluesky Social is still in beta mode, meaning that you need an invite to access it. Jack Dorsey, co-founder and former CEO of Twitter, announced in 2019 that Twitter was funding the development of an open protocol for decentralized social media-a protocol is a set of rules that outline how devices connected to a network communicate and share information. Its Founder Has a Vision for Democratizing Social Media Best for maybe replacing Twitter in future: Bluesky Social Read more: Thousands Have Joined Mastodon Since Twitter Changed Hands. But Mastodon’s server-based design could also be part of the problem. This is partially a result of the tyranny of network effects-the high barrier to exit from a social media site that everyone is already using. Twitter later reversed these decisions.ĭespite being regularly trumpeted as a serious competitor to Twitter, with many Twitter users listing their Mastodon handles in their Twitter name or bio, Mastodon has not come close to Twitter’s number of users. In December, Twitter banned Mastodon’s Twitter account and links to Mastodon servers were disabled. 27 2022, and daily downloads of the Mastodon app increased from 3,400 that day to 113,400 on Nov. The most basic version of Mastodon was released in 2016, however very few people used Mastodon until Elon Musk announced that he was purchasing Twitter. On Mastodon, users don’t tweet, retweet, and like. Mastodon is named after an extinct ancestor to elephants (Mastodon founder Eugen Rochko told TIME that “I just chose whatever came to my mind at the time.”) Rochko created it as a direct alternative to Twitter and much of the functionality is very similar, with slightly different nomenclature. Read more: As Twitter Threatens Legal Action, Here's How Meta's New Platform Threads Compares Best for finding your community: Mastodon The much-touted potential cage match between Musk and Facebook CEO and co-founder Mark Zuckerberg might be only the second most important fight in social media this year. It’s worth watching whether Threads’ user numbers start to pick back up. So far, many of the posters are social media reps at large companies and meme accounts.Īdam Mosseri, head of Instagram, said in a Threads conversation earlier this month that Threads was not aiming to replace Twitter, but instead was trying to “create a … a less angry place for conversations.” As part of this goal, Threads will not try to promote politics or hard news because “any incremental engagement or revenue they might drive is not at all worth the scrutiny, negativity (let's be honest), or integrity risks that come along with them.” The site itself has the same glossy, minimalist design as Instagram. Threads users can automatically follow all the same people they follow from Instagram as part of the set up process. Unlike Twitter, which has a user-friendly desktop version, Threads can only be accessed via a smartphone app, and users need an Instagram account to sign up. Threads is a close copy of Twitter, and is the only Twitter alternative that has gotten close to matching Twitter in terms of numbers of people using the platform. Meta has a history of aping its competitors’ features-Instagram Stories was launched to counter Snapchat Stories, and Instagram Reels to counter TikTok.

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